Writing Because We Write, and Getting It Right so Our Readers Find Us

Gwendolyn Kiste posted a  blog which  Janine Kovac of sent out to a group I’ve recently joined, Write On Mamas. As Sherlock used to say to Watson, “It’s elementary!” And, as my daughter used to say when she was a teenager about most anything, “NOT!” Here it is: how to un-ruin your Amazon link in its entirety. And if I didn’t set up the link properly (possible, maybe even probable) look up Gwendolyn Kiste and you’ll find it.

The first time I used a computer, an Apple IIe, floppy disc, no hard drive, I was so apprehensive that it took me days to approach it. I’ve finally got to the point in life where I can try new things on my computer, and if they don’t work I breathe deeply, try again, panic, and call my friend Mark who might be getting sick of me by now. So I’ve made a resolution to breathe deeply and read the instructions.

Today I’m sharing an instruction worth following, whether you’re sharing the link for a your own new book or letting your friends and readers know about another writer’s book, this is good information to have. So I’m breathing deep while I follow the instructions in Gwendolyn’s article step by step.

In the meantime, write on!

 

Advertisements

If You Want to Self-Publish Your Book, You Should Know about The Book Designer

I’ve subscribed to the Book Designer’s newlsetter for years. It’s an amazing resource and you might want to check it out at bookdesigner.com. Not every post will speak to you equally of course. But these are some of the most detailed and best ideas available, written by a number of people who practice what they preach, with great guest blogs too. If I had a rating system I’d given this one five our of five, or ten out of ten, or, okay, maybe 95 out of 100–nobody’s perfect. If you subscribe, remember, take what you like (or can use or may not want to hear, but know to be true)and leave the rest, because there’s a lot to take in here.

And write on!

A Treasure from the Top 100 Websites for Writers

One of my favorites is The Book Designer, started by Joel Friedlander, a San Francisco Bay area publishing fixture. This site, with its newsletter and monthly magazine “Carnival of Indies” really does have something for everyone. Independent (self) publishing has come a long way in the last decade. The Book Designer has kept up with the times. You’ll find articles for newbies, writing tips, and in-depth how-tos for typesetting and cover making and e-book conversion. Check it out here.

If ever I was stumped or had a specific question, especially about book production or design, about new software resources, I’d start here.

Beating the Bushes for Readers

I came across this post quite a while ago. It’s on Jane Friedman’s site, and it’s a guest post by Angela Ackerman. It’s one of the best marketing essays–or lesson, or maybe blueprint–I’ve seen in a good long time. Read the post here. 

In fact there’s so much good information here and on Jane Friedman’s site and on Angela Ackerman’s  One Stop for Writers and her main website that I can’t say a lot more. Except check them out. Put them in your quiver for when you have specific questions or need inspiration. You could do worse!

What’s a book? Who’s an author? What’s a publisher? A Rant-let!

Years ago, an old friend/colleague, a sales and marketing director in various well-respected, even high-toned literary, houses, once told me this is what publishing is about: what do you buy and what do you sell. In those days, as an editor, I was buying projects that interested me, that I thought fit in with our publishing program, and that had merit–were well-written, presented new ideas, etc. And none of that mattered to my colleague if he couldn’t sell the idea of the book, the author, the book. (And in those days there wasn’t as much direct selling to the reader as there is now. So we were selling to people who were going to sell the book. And of course that still goes on too.)

A few weeks ago I read this article posing the question: is Twitter a book publishing company? Now if I had a dollar for every publishing is dying/changing/being disrupted article I’ve read in the last forty years I could go on a very nice vacation.  (And yes, these articles have been going on for forty years. Those of you who are old enough may remember publishing jobs that no longer exist–typesetters, keyliners, typists.) So why do I keep reading these articles?

Because we are in a sea change. (Not the only one in history, maybe not even the biggest one–printing presses people!) A more recent sales colleague said, somewhat bitterly, he thought there may be more people writing books than reading them. I’m pretty sure that’s not literally true. But a lot of us have a story to tell, information to share. And everyday it seems there are more mystifying, sometimes scary, sometimes exciting, ways to get the word out.

I don’t think the name of the game is keeping up with technology. I don’t think anybody can. In the past week I’ve heard of at least seven new (to me) on-line marketing sites, at least three new independent/self-publishing companies. I’m happy to know about these things exist. I’m excited that there is a revolution in communicating, telling stories, writing the news, writing to celebrate nature, kids, animals. All of that and more. It’s a great time to be alive. But it is not a great time to think any one of us knows it all–the present or the future.

So I’m not going to tell you what a book is. Who an author is. What a publisher does. But if you want to write, and if you want to share your worldview, your story, your dream with readers, you will figure that out for yourself. You’ll spend time surfing (and yes going down rabbit holes) and trying things out.

Oh, yes, and you’ll probably spend hours tearing your hair out to get the structure just right. And more hours in the pure pleasure zone of seeing your ideas and stories come to life on paper or screen.

Write on!

Websites Galore, or Keep This List Handy

Okay, old person alert. When I was young I wrote my first stories and poems on a manual LC Smith typewriter. Then there was a little portable electric, a Royal maybe. Then, oh Frabjous Day, an IBM self-correcting Selectric, at least I think that’s what it was called. And then an Apple, Two-ee was it’s name I believe, followed by a long string, Macs and PCs both. Who knew there would come a day? A day when there would be so many websites and resources for writers of all ages and stripes that someone would think to name the 100 best, for several years running, in fact.

It’s a huge list–an ice cream super duper sundae with three flavors of syrup and whipped cream and a cherry on top kind of list. I’d bet my IBM Selectric (if I still had it) that no one person is going to find use for every website on this list. But I’d also bet that if you’re a serious writer and you’re looking for one sort of resource or another–from help with independent publishing to research ideas to editing help to finding a writer’s group to who-knows-what–you’ll find something on this list useful. So pin it up on your cork board, or maybe just bookmark it. You might find it useful.

And here it is: 100 Best Websites for Writers

Write on!

One Writer’s Grand Gesture

When Nomi Eve’s second book was published she decided she’d do all she could to make sure the book reached as many readers as possible. Read how here. She called it her grand gesture. And she was indefatigable in meeting her goal of meeting with 100 book clubs who were reading her book. That she did it is inspiring I think–sticking with it. Doing that one thing. I recently was on a panel with another novelist, Martha Conway, author of Thieving Forest. (Visit her here.) Her advice to writers about marketing was pretty much the same: pick one or two things and do it (them) consistently–Facebook or some other social media, your own blog. Whatever it is, start early and keep at it regularly. But DO NOT spend all your time at it.

You’re a writer. You’re a writer who wants readers to discover your books. Figure out what you can do to make that happen.